Sas A340 New Livery. The previous grey color used on the fuselage has been updated to a fresher shade of grey. Travelers from scandinavia will recognize their home while global travelers will encounter the renowned feeling of the.
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The new and rather bland livery is a symbol of our future a more sustainable and competitive future for sas but one that also embraces our heritage said the president and chief executive officer of the scandinavian airline rickard gustafson. Here s how sas describes the new design elements of the livery. The acronym sas has taken the place of the company name on the fuselage and is now showing full size.
Travelers from scandinavia will recognize their home while global travelers will encounter the renowned feeling of the.
The new livery wears light silver across the aircraft fuselage carrying a large silver and gray sas towards the forward section of the aircraft s fuselage. Sas boss says the new design is a symbol of our future. At the new livery the airline decided to focus only on blue which according to research was the color customers associated with it. The new and rather bland livery is a symbol of our future a more sustainable and competitive future for sas but one that also embraces our heritage said the president and chief executive officer of the scandinavian airline rickard gustafson.
